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Coll-Rubio, Patricia and Micó, Josep Lluís
Relações públicas em estratégias de
growth hacking
na comunicação digital
:
os estudos de caso da Wallapop, Westwing e Fotocasa
.
Comunicação e Sociedade
, Jul 2020, vol.spe2020, p.245-257. ISSN 2183-3575
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abstract in portuguese
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text in portuguese
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Coll, Patricia and Micó, Josep Lluís
Influencer Marketing in the Growth Hacking strategy of digital brands
.
OBS*
, June 2019, vol.13, no.2, p.87-105. ISSN 1646-5954
·
abstract in english
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text in english
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