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New Trends in Qualitative Research
On-line version ISSN 2184-7770
Abstract
ESPINO, José Alexis and COOMAN, Jean Noel. Designing ESP Curricula for International Business University Majors in Honduras. NTQR [online]. 2021, vol.7, pp.424-432. Epub Nov 22, 2021. ISSN 2184-7770. https://doi.org/10.36367/ntqr.7.2021.424-432.
This article discusses the implications for the creation and management of effective ESP programs (English for Specific Purposes). A vast qualitative and interdisciplinary study was carried out between the years 2017 - 2019 in a Regional Center of the National Autonomous University of Honduras. The objective was to carry out an intensive diagnosis of academic and professional communicative-linguistic needs of comprehension and expression skills in English of the students and graduates of careers specialized in international business, mainly, in that university center. Through the implementation, with four participating groups, of individual and group interviews and the participant observation technique, as well, an extensive body of data was compiled, for the analysis and deep interpretation of which the technique of discourse analysis was appropriately selected and meticulously practiced.
Keywords : ESP (English for specific purposes); ESP for international business; learning styles and strategies; communication-linguistic needs..