| Table of contents RGPLP vol.16 no.3 Lisboa Dec. 2017 Press Release | | | |
Editorial | | | | | | | Artigos | | | | · Marketing social good French, Jeff
| | | | · Social marketing in Brazil. History, challenges, and an agenda for the future Mazzon, José; Carvalho, Hamilton
| | | | · The problem of social exclusion in the EU. Can social marketing solve the situation? A behavioral economics perspective Morato, Marco Antonio; Lizana, Antonio; Mestanza, Josefa
| | | | · “Olá! Estás a ouvir-me?” An exploration of health information seeking and likely comprehension of Internet-based health information in Portuguese and English Dahl, Stephan; Eagle, Lynne; Souza, Victor
| | | | · The Easter Bilby as a counter-marketing strategy for biodiversity conservation Veríssimo, Diogo
| | | | · The British national policy on social marketing revisited Santos, Carlos Oliveira
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