Abstract

FERREIRA, Rafaelly; MELQUIADES, Felipe  and  ARARIPE, Diogo. Using Netnography for Studying the Language Transformation Process in the game Valorant. JDMI [online]. 2021, vol.4, n.11, pp.8-22.  Epub Dec 31, 2021. ISSN 2184-3120.  https://doi.org/10.34624/jdmi.v4i11.26632.

This article demonstrates a study on the process of language transformation and its influences on the Valorant electronic game community. The research was conducted through immersion in the game itself, and in the Facebook and Twitch communities.Through a netnography based on the ideas of Malinowski, Kozinets and Waslawick, a glossary was produced with the clipping of 59 terms used by the studied community. The terms were categorized and based on that hypotheses were raised on how the language adapted to the players’ reality.

Keywords : Language; Netnography; Digital games; Valorant.

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