SOARES, Antonio Jorge G.; BARTHOLO, Tiago L.    SALVADOR, Marco S.. The press and the memory of the Brazilian soccer . []. , 7, 3, pp.368-376. ISSN 1645-0523.

This article examines the memory of Brazilian soccer through narratives produced by the sporting press. The analyzed material comprises news pieces published during the two consecutive world championships, the World Cup (1998-2002), as well as pieces published during the World Cup in 1970. The objective is to compare the images and narratives from 1970 World Cup to the narratives of 1998 and 2002 World Cups.The analysis indicates that the events referring to the 1970 team narrated by the current press are subject to selection and edition processes that are adjusted to the demands of the identity of the "Brazilian soccer style".

: identity; soccer; memory.

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