10 2Impacto de la localización y la estructura de mercado en la rentabilidad de los establecimientos hoteleros 
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Tourism & Management Studies

 ISSN 2182-8458

PEREZ, Víctor et al. The sustainability of Cuban nature based tourism destinations: a quantitative approach. []. , 10, 2, pp.32-40. ISSN 2182-8458.

The main objective of this paper consists in building a composite indicator that allows measuring the sustainability of tourist destinations starting from quantitative indicators, representative of sustainable tourism concept. The proposal is made by the combination of Goal Programming (GP) and Data Envelopment Analysis (DEA), in such a way as to allow the consideration of stakeholder’s necessities and to identify strengths and weaknesses in terms of sustainability. The study is applied in Cuban nature-based tourism destinations and the result serves as a guideline for future tourist planning.

: Sustainability; nature-based tourism; data envelopment analysis.

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