GOMES, Carla Amado    FRANCO, Raquel. Multi-Disciplinary Partnerships In The Portuguese Legal Order And The European Legal Framework: The Different Optinons And Deonotological Questions Raised. []. , 5, 2, pp.138-145. ISSN 2183-184X.

From the end of the XIX^th century until the end of the XX^th century, the production of electricity was mainly accomplished through centralized structures of production. This scenario has been changing as the adoption of decentralized models of generation, which count on the consumer to produce energy on his own, is growing. With this change, a new agent appears in the market of energy generation ? the prosumer ? whose relevance for the success of decentralization is widely recognized by public policies in this area, namely the ones coming from the European Union. What the authors seek to emphasize in this paper is that the recognition of such a status, and the creation of incentives for self-production, should be accompanied by the incorporation of behavioral aspects of the prosumer in such policies, namely concerning friction costs, complexity and bounded rationality.

: decentralized energy generation; self-consumption; prosumer; grid parity; friction costs.

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