NUNES, Daniela; LIMA, João; FARIA, Ana    LOUREIRO, Helena. COACHING AND NUDGING STRATEGIES AND OVERWEIGHT: WHAT IS THE RELATIONSHIP?. []. , 23, pp.54-57.   20--2021. ISSN 2183-5985.  https://doi.org/10.21011/apn.2020.2310.

Excessive weight remains a public health problem and it is therefore important to encourage a change in lifestyle. However, there is usually a strong resistance to change, that combined with poor time management, incorrect food choices, lack of discipline and motivation, compromises adherence to therapy. The application of coaching and nudging strategies seems to be associated with increased motivation, organization and control over food choices, preparing the patient for a change in behavior, contributing to the reduction of excessive weight, improvement in quality of life, reduction of mortality and morbidity and, consequently, decrease in health costs, although experimental studies are needed to evaluate the effectiveness of these strategies in the weight loss process. The application of these strategies should be based on theories, substantiated by scientific evidence and applied by trained technical personnel, such as psychologists and/or nutritionists with training in coaching applied to Nutrition Sciences, emphasizing the importance of multidisciplinary teams for an effective weight management.

: Coaching; Overweight; Nudging; Prevention; Treatment.

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