Abstract

DURAN, Marina Santín. La autopromoción en la noticia: La autorreferencia mediática en el discurso periodístico de TVE. OBS* [online]. 2014, vol.8, n.1, pp.189-201. ISSN 1646-5954.

The commoditication of news programs in Televisión Española is reflected in the presence of self-reference news. In this article, we describe the self-reference messages, and we also analyzed the main objectives pursued by networks through broadcasting. At the same time, we denounce the presence of self-promotion hidden in the news that has contaminated newscasts in the public television.

Keywords : Self-reference; television news programmes; promotion; journalism; synergy.

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