Abstract

PEREZ, Óliver; OLIVA, Mercè  and  PUJADAS, Eva. The representation of political deliberation in television: A comparative analysis of informative and infotainment programmes. OBS* [online]. 2014, vol.8, n.2, pp.45-66. ISSN 1646-5954.

According to J. Blumler and D. Kavanagh, since the mid nineties we are in the Third Age of Political Communication, where the emergence of Internet, digital TV and infotainment and the increasing awareness of political disaffection have converged. Therefore, it is necessary to review the role of television in this new era of political communication, and at the same time we need to adapt our theoretical and methodological tools to the new reality of TV and political communication. In this context, the purpose of this research is defining a model of analysis for the study of TV construction of the public image of political deliberation. It is a model conceived for the analysis of informative programs and infotainment programs as well. Moreover, the model of analysis is applied to the main programs of Spanish TV in the 2009-2010 season: Los Desayunos, Espejo Público, 59 Segundos and La Noria among others. In the conclusion we reflect on the scare presence of a political deliberation that goes from open ideological confrontation to the construction of consent in Spanish television.

Keywords : Television; politics; deliberation; debate; infotainment; discourse.

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