Abstract

FUSTE-FORNE, Francesc  and  MASIP, Pere. Deciphering specialist journalism: food in Spanish newspapers. OBS* [online]. 2018, vol.12, n.2, pp.108-121. ISSN 1646-5954.

The production of quality, proximity and specialized contents is one of the main pathways for the survival of journalism. In this sense, specialization means an added value since it directly links to social interests. The current paper focuses on a field of growing interest such as gastronomy and food journalism. While television and the Internet have played a key role in the mediatisation of the gastronomy phenomenon, daily press still plays a crucial role in its popularization. The goal of this research is to review the food contents of the main Spanish newspapers – El Mundo, El País, El Periódico and La Vanguardia, during the period 2005-2015 –, in order to analyse the genres of food-based contents; to determine the sections that gather the narratives on gastronomy; and to categorize the topics developed. A content analysis approach is used as research method. Results reveal that food contents are found within different and specific spaces, and thus they count recently on a greater independency. Gastronomy is not anymore a minor field and media heavily contributes to the popularisation of the art of eating. Food-based contents are attractive for an audience who increasingly worries about a wide range of aspects like healthy diets or sustainable tourism practices.

Keywords : gastronomy; specialist journalism; food journalism; daily media.

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